Latest articles tagged HTrends

U.S. companies that use social media primarily to deepen customer loyalty spend almost twice as much on this emerging channel as competitors who use it for brand awareness, customer acquisition and other core marketing purposes, according to national survey results jointly released by COLLOQUY and the Direct Marketing Association (DMA). - More

Viral marketing and social networking have arrived on the scene after a long, strange trip indeed. As David Meerman Scott and Brian Halligan explain in their new book, the Grateful Dead were much more than a bunch of rock-and-roll geniuses; they were pioneers of the digital age marketing landscape. - More

There should be no such thing as 'limited service' in hotels or hospitality - More

As it gets increasingly harder to find skilled people to fill the positions it makes sense to hang on to the good employees. - More

Masan, South Korea takes spot for fastest city in the world Russia remains the top attack traffic source, followed by U.S. and China Majority of mobile providers achieve average maximum speeds greater than 2 Mbps - More

The saying goes 'a bad workman always blames his tools'. But is it always the workmen that are at fault? - More

Millions of Americans use Twitter – just don't ask any of them to pay for it. - More

For the past 20 years, a piece of work often quoted in relation to the required Characteristics of Admired Leaders has been The Leadership Challenge. First released in 1987 by Kouzes and Posner, the book has become one of the best selling leadership books of all time. - More

MarketResearch.com has announced the addition of eMarketer's new report 'Maximizing the E-Mail/Social Media Connection,' to their collection of Social Networking market reports. - More

Research Identifies Motivations for Consumers ‘Layering’ Online Interactions - More